The Legal Marketing Association Philadelphia Local Group’s Small Firm/Solo Marketer SIG and the Philadelphia Bar Association’s Solo & Small Firm Committee hosted an informative and engaging presentation on social media tactics for small firms.
Social media can be a powerful and inexpensive marketing tool for small firm legal marketing professionals and solo practitioners, but the platform is not without its hazards. In this practical program, we provided tips for marketing your firm and practice online and expanding your network while remaining compliant with the rules of professional responsibility.
This program was approved for one Ethics CLE credit in Pennsylvania.
Michael Metz-Topodas, Associate, Cohen Seglias Pallas Greenhall & Furman PC
Michael is an associate at Cohen Seglias. He is an avid social media user, using the platform to connect strengthen relationships with clients, prospects, and other contacts. Michael also serves as an editor of the firm’s blog, Construction Law Now. He is an active member of the Philadelphia Bar Association and currently serves as co-chair of the Education Law Committee.
Rae Ritter, Director of Client Service and Marketing, Legal Internet Solutions Incorporated
As Director of Client Service and Marketing for Legal Internet Solutions Incorporated, a digital marketing agency for law firms that creates websites, blogs, branding, SEO, social media campaigns, and strategic marketing initiatives, Rae manages the website build process from start to finish and coordinates all aspects of website design and development. She also provides clients with strategic digital marketing guidance including social media marketing strategy and training.